csr2Corporate Social Responsibility also called as corporate citizenship or responsible business. CSR means investing part of our profits beyond business, for the larger good of society.

Choyal always involves itself as social responsible citizens and for that we have formed many Societies, and Trusts for the welfare and betterment of society and common people. It is easy to make profit but hard to share it. But we always believe in “Sharing is Caring”


Brains Trust Society

csr1(Wholly service Organization working on Holistic Personality Development)

“Are we worthwhile or able to owe our contribution to make society a better place?”

To answer this fundamental question, the Brains Trust Society was formed. It is an organization of personality development & management services. It is a center of learning. It is also a center of understanding, thought and action.

‘A journey of a thousand miles begins with a single step.’ We also did the same. Formed on 21st Sep. 1992, we began as a very small organization. Our prime objective is to impart discipline and promote our great cultural heritage amongst the youth. We have progressed over the years culminating into the present day – Brains Trust Society – extending activities in various dimensions.

Social Activities

The Brains Trust Society imparts lessons in personality development and management training. We also conduct multidimensional activities for overall development in the youth.

Mahadev Choyal Charitable Trust

The MCCT is a well performing trust that has been rendering quality social services in Ajmer District and nearby area since 1996. It has focused its attention on the weaker sections of the population including the women, girl child and the unemployed youth.

MCCT Trust started as a cherished dream of our Founder, Mr. B.M. Choyal. With constant support from his like-minded friends and associates; these eminent individuals form the board of trustees working with the motto of ‘sharing and caring’.
The objective of MCCT Trust is to make a progressive change and a positive impact by promoting a social structure that is morally strong and economically equitable.
The MCCT greatly values the support it has received from all of its associates. Therefore, we maintain full transparency in our financial reporting, which allows us to remain dedicated and sincere to our goals. We pledge to provide a healthy quality of life – a life of dignity and honor.


Shri Vishvakarma Mahila Udhyog: It is an initiative by established on 22nd October, 2012 for empowering deprived women’s of the society and help them to earn their livelihood through manufacturing of handicraft items, home- made products etc and also provide full support to get there products sell into the market.

Mrs. Kishori Sharma President of SVMU is wholly dedicated to inspire all the women associated with her. SVMU always works for the betterment and welfare of women. SVMU arranges regular workshops to improve skills in their preferred field. SVMU provides finance to them, so that they can manufacture the goods and then arrange exhibition, so that they can present it to the society and earn livelihood out of it.

SVMU always focus on the all-round development of the women not only financially but make them self- dependent to sustain their position in the society. SVMU supports so that they can stand on their own feet. Our focus areas are education, sustainable livelihood, infrastructure and espousing social causes.